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Strategy

Get set for #ASDIE18

Estimated read time: 4 minutes

OK, we’re a little biased on this, but ASDIE is one of those conferences we’ve cleared the decks for. Yes, our editor is speaking at this year’s event and yes, it’s run by our colleagues in Natives Group, but we’d still be desperate for a ticket even if that weren’t true. In the first of a series of preview blogs, events and marketing executive Rosie Crompton sets out why you *need* to join us this July.

Last year, it was described as ‘inspiring’, ‘extremely insightful’ and ‘a must for next year’s calendar’. It welcomed speakers from Snapchat, Amazon and Tinder. It involved Amaretto drinking badgers, rebranding the potato and lots and lots of gifs. And this year, its promised bigger and better than ever before. No pressure for #ASDIE18 then…

Natives Group’s sell-out conference, ASDIE (which stands for Annual Summit for Digital Innovation in Education, but that’s a bit of a mouthful) returns for a third year to discuss the latest in student marketing trends, all brought to you by what might just be the best speaker line-up yet…

You want to hear the latest features and trends from Facebook? They’ll be there… no biggie.

Wondering about machine learning and assistance and where it all fits in to university marketing? Google are going tell you all about it.

Perplexed about the thoughts, motivations and behaviours of Gen Z? Don’t worry, after a presentation of ethnographic insights from Stripe Partners’ Simon Roberts you’ll be down with the kids in no time.

Not quite convinced by his research? Then ask them for yourself – The Native’s editor Dave Musson will be bringing a group of real life students onto the stage for a grilling from you in the audience in a very special, live edition of The Native Podcast.

But where’s the proof that all this focus on ‘brand’ actually works for colleges and universities? The recently rebranded International School of Management will be sharing their experiences with you.

And here’s an extra-exclusive reveal just for readers of The Native! The headline speaker, yet to be announced, comes from a leading youth brand and was featured in our Social Media Panel series earlier this year. Can you guess who it might be? The wait will be ‘worth it’.

On top of that jam-packed, thought-provoking schedule – there’ll be all sorts of fun and games. Competitions, free swag, tweet wars (get those gifs at the ready), networking with your rivals (I mean peers), a legendary lunch buffet and of course, in true Natives style, an open bar.

All that learning, a fun day out of the office and a banging hangover the next day for just £150 – not bad right?! Get your tickets here.

PS if you subscribe to our newsletter – What Is Good – you’ll be able to bag yourself a discount code too. Sign up now!